Nokia's mobile phone sales to end users totalled 110.2 million units reaching a market share of 38.1% in the third quarter of 2007.
Worldwide sales of mobile phones to end users in the third quarter of 2007 reached 289 million units, a 15% increase from the same period last year, says Gartner, Inc.
This quarter, Nokia not only exhibited the highest year-on-year market share increase, but also raised operating margins thanks to effective cost management and global distribution strategy. This was achieved despite the average price of its phones falling from €90 to €82.
Gartner reckons sales of mobile phones in Western Europe reached 47.2 million units, with 45m sold in North America, 24.5m in India and 13.1m in Japan. Average penetration in Western Europe is 115%: everywhere except France, there are more mobile phones than people.